Description
A monthly treasure trove of ideas advice and inspiration from Winston and his team of Experts.
Welcome to Business Marketing Monthly for November 2014! You can buy the whole November issue for $15, or individual tracks for $2 each – all full of great ideas from an Australian Marketing Genius, Winston Marsh, and his select panel of experts.
You’re sure to enjoy this f-a-n-t-a-s-t-i-c information!
| TRACK | CONTENT | |
|---|---|---|
| 1 | Introduction | |
| 2 | 7 most important pieces of advice to give a business owner, part 2 (interview Colin Clapp) | In this continuation of the article he started last month veteran business adviser, Colin Clapp, shares his final four points that will get you doing some serious thinking about the business side of your business. Great value for any business owner. |
| 3 | Letter of the Month | It’s not often that you get a very human apology letter from big institutions like an insurance company. Here’s one that works and you could use... if you ever need to apologise and make good. |
| 4 | Power up your social media by adding visuals (Gihan Perera) | One of the most effective way it to add impact to anything you do with social media is to head some visual content to whatever you are posting and Gihan Perera gives you the lowdown on what to do and how to do it. |
| 5 | Tips and thoughts from a marketing genius, part 4. | Winston has been sharing some tips that he got from Denny Hatch, who he regards as one of the best copywriters and marketers in the world. You're bound to pick up some great tips from hearing these superb suggestions. |
| 6 | 10 steps to learn new technology (Terry Brock) | Terry Brock never disappoints with his thoughts on the latest technology and marketing ideas from the US. In this article he shares his thoughts on how you can keep on top of technology. |
| 7 | How to generate heaps of prospects, part 29 | It's amazing how many different approaches you can take to get hot prospects marching through your door wanting to do business with you . In this enlightening chat Winston shares his tips on how to create a brochure that really works. |
| 8 | 5 great tips on building your brand, part 2 (with Wendy McWilliams) | Wendy McWilliams, who really knows how to make PR work for small businesses, wraps up her thoughts on simple and inexpensive ways of using PR to generate business for you. |
| 9 | A trip though Winno’s marketing brain, part 5 (Maroondah Business Association) | This is a recording of a presentation Winston gave to a Maroondah Business Association meeting where he was presenting his ideas to a wide cross section of businesses. Live and unedited it's fantastic listening for any business owner looking for both inspiration and ideas. |
| 10 | The best ways to close a sale, part 2 with Jurek Leon | it's often said that if you can't close the sale, you won't eat. In other words, you can spend all your time talking to a prospect, but if they don't buy because you don't know how to ask them to, then you won't be in business very long. Jurek Leon gives you some great ideas following on from his first article last month. |
| 11 | Close |
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